WHY FAIL?
The name FAIL represents the creative process—The Space Between Fails. Trial and error aren’t obstacles but essential steps toward creating something meaningful.
Many still believe working with AI is easy, as if the tools magically do all the work. But the path to extraordinary results is shaped by mistakes and unexpected turns. FAIL captures my creative attempts with AI, where failures often lead to discoveries.

An Instagram comment summed it up perfectly:
“AI does everything for you, and you call it work?”
This booklet exists to show the effort, exploration, and patience behind every project.
→ 2